The Obama Bain Strategy Explained

Just in case you don't understand the strategy, Josh Marshall provides a great explaination.

...The Obama campaign is hitting this so hard to take a series of associations and embed them so deeply into voters’ consciousness that they become inseparable from the mention of the phrase ‘Bain Capital’. Those are ‘joke’, ‘liar’, ‘felon’, ‘retroactively retired’, ‘SEC filings’, ‘Caymans’, ‘whiner’, ‘buck stops here’, ‘hiding something’.

You can spin these out forever. But beyond all the specific accusations, they’re painting a picture that makes Romney look ridiculous, like a joke. They’re making Romney look stupid and powerless on the front where he believes he’s one of the standouts of his generation. And that’s plain lethal for a presidential candidate.

But how does it come into play? Simple. Mitt Romney has two claims on the presidency: successful governor of major state and captain of industry. He’s largely written off the first by disavowing a genuine and perhaps far-reaching accomplishment: health care reform. Which leaves him with Bain Capital.... Keep on reading...